How To Keep Closing Deals During The Most Unique Moment In Real Estate History
From 2005 to 2019, The number of people telecommuting in the U.S. increased by 173%. This reporting from a special analysis of U.S. Census and Bureau of Labor Statistics data by Global Workplace Analytics.
Working from home has become increasingly common. So much so, in 2019 the American Community Survey (ACS, a US Census Bureau product) reported that “80% of employees want to work from home at least some of the time.”
Fast forward just a few clicks to Spring 2020, if you’re lucky, right now, working from home is the only option.
Nothing new for Real Estate
Many of the moving parts in Real Estate have long been managed by at-home or remote workers. Transaction Coordinators, Assistants, Marketers, and of course, Realtors all manage healthy businesses from the comfort of their home office, the nearest cafe, right from their phone, or in their car in front of the next listing they are about to show.
For real estate, remote work is mostly normal. For Realtors, however, having their entire client-base be remote-only is very new, and is proving to be especially challenging.
Bringing a listing to market requires a number of real-world activities, like cleaning, painting, landscaping, coordinating stagers, and holding open houses. These activities simply cannot be done over video meetings. That said, there are steps in the process of selling a home that are actually improved when done online.
How To Keep Closing Deals During The Most Unique Moment In Real Estate History?
The answer is simple: Reduce the tendency to sell with emotion, instead, lean into selling with information. Prove the value of the home to ensure the confidence of a big decision.
Creating an easy opportunity for buyers to reach a decision about the level of interest they have in a potential home, is going to be key right now.
This practice will ensure that:
You’re able to accurately gauge buyer interest, especially in a very unique time as this.
You’re able to communicate the likelihood of incoming offers with your sellers.
You’re able to ensure that your sellers feel and maintain excitement about the prospect of selling their home, right now.
Notice in the table above, a simple rule of thumb with remote real estate sales is to over inform and have solid solutions to the otherwise in-person requirement, well before you’re at the signing table.
Below, we’ve outlined the ways that Disclosures.io helps agents sell homes more quickly all from the comfort and safety of their home computer or smartphone.
Stimulate decision making with ample information
With the recent loss of in-person meetings, visiting a home several times, or walking around a neighborhood, buyers need something that they can grab on to which will give them the ease of mind they need to make a very serious decision.
By preparing a comprehensive listing information package, you will help provide assurances to the potential buyers that require a logical and/or sentimental nudge.
Once buyer confidence is assured, as a realtor, the time and effort you will dedicate to provide an in person tour is more justified. Similarly, the potential buyers will be further along in the decision making process and more likely to submit a serious offer.
disclosures.iO keeps agents connected and efficient
Use Disclosures.io to build buyer confidence
Creating a listing information package using Disclosures.io is easy. Listing agents can add seller disclosures, inspections, and marketing materials into one one-secure-online location. Creating a place for buyers to get to a decision on the level of their interest in a home, more quickly, is going to be key in ensuring
Disclosures.iO is free
With a free account on Disclosures.io, you can create professional listing information packages, collaborate on them with your team and share them with interested Buyer Agents and Buyers.
Pro membership has even more great features like: detailed activity tracking, smart notifications, messaging, coversheet templates, and a view just for sharing information with sellers.
Create comprehensive listing information packages
After you upload the supplemental documents, tour instructions, and offer instructions, (hint: there is a full pdf editor in the free software), you will end up with a single and secure landing page.
Share large information packages with a single link
Sure, you can put documents into Google Drive or Dropbox, but the ability to store and share the information is about all that they offer. For realtors, it’s helpful, but not enough.
With Disclosures.io your Listing Information Package will never end up on google search. It is always private. If you would like users to be able to instantly view the package after registering for access, you can always select the option "anyone with this link" under Who Gets Access.
Once multiple buyer parties have access to the listing information package, Disclosures.IO lets you easily track the name, email, and viewing activity of every visitor to your listing information packets. And, it automates the side-by-side comparison view of your offers.
Track the interest in your listing in real-time
Now that buyers must explore homes online, having a property information package that you can share digitally is an invaluable tool.
When you use Disclosures.io to share information about your listing you gain the ability to track the activity of each viewer. You’ll be able to view in the open, read, download, and offer activity of each buyer party. That means you’re able to understand buyer interest in near real-time.
Before any tours, before any incoming offers, you will understand who’s interested and who’s just a look-y-loo.
Manage Offers Online
Whether you receive one offer or many, Disclosures.io is the best way to present offers to your clients. The Offers Dashboard within Disclosures.io automatically displays the terms of each offer in an easy to read format, which is designed to be shared with your client. Get your offers out of email and into a single-secure-online location with Disclsoures.io
Remove Access to the Information Package
Once the listing has been sold, you can easily remove all viewer access with a simple click of the archive button.
ensure Your clients confidence With a Big decision, Remotely.
Creating an easy opportunity for buyers to reach a decision about the level of interest they have in a potential home, is going to be key right now.
Every good agent wants their buyers or sellers to be as informed as possible. We make an easy and effective way to keep your clients educated at a time when buyer sensory is limited, information is the most powerful tool you have to move deals along.
Using the best online tools to manage your listing will save you time and your clients will thank you for the ability to stay connected to their listing all from the comfort of their home computer.